Glossary
Pricing terms,
precisely defined.
Short, usable definitions of the concepts we apply in projects and articles.
Pricing Mechanics
Scope Creep
The uncontrolled expansion of project deliverables beyond the originally agreed scope, typically without corresponding adjustments to budget or timeline.
Pricing Methodology
Bayesian Pricing
A pricing methodology that uses Bayesian inference to estimate win probability and optimal price points based on prior data and ongoing negotiation signals.
Pricing Strategy
Win-Rate Paradox
The counterintuitive finding that increasing win rates often correlates with decreasing profitability, because high win rates typically indicate underpricing.