About

Pricing is a math problem.
Most B2B service firms treat it as a guess.

ScopeMetrix was founded to close that gap, bringing quantitative rigor to an area where most firms rely on instinct and experience alone.

Till-Lennart Opel, Founder of ScopeMetrix

Why ScopeMetrix

Till-Lennart Opel

Pricing Strategist

B2B service firms are really good at their craft. Designers ship beautiful work, developers write working code, consultants produce decks that steer million-euro decisions. But nearly every service firm running 5-30 people gets the pricing wrong. Not by a little, by 15-25% of their annual margin. The craft isn't the bottleneck. Pricing is.

Project-based businesses price under three conditions that break the usual models. Every deal is different, scope is inherently uncertain, and the cost of underpricing stays invisible until the project ends. Spreadsheet estimates with a 'safety buffer' are gut feel in disguise. So most firms land in the same pattern: underprice, over-deliver, never see the leak, repeat next quarter.

ScopeMetrix replaces buffer-plus-gut-feel with actual probability. Bayesian win probability across your historical deals shows which pitches are worth chasing. Monte Carlo risk simulation over 10,000 scenarios per proposal forces you to price for the 90% worst case before you hit send. The math isn't new. Private equity and insurance have priced this way for decades. It just hasn't been applied systematically to B2B service proposals.

Founded by Till Opel. Background in enterprise IT consulting, advising banks and automotive on large transformation programs. Today ScopeMetrix is a Pricing Architecture Audit for B2B service firms worldwide (agencies, consultancies, IT services, custom-deal SaaS). In 18 to 24 months it becomes a platform. The Pricing Operating System for service firms, fed by data from every audit we deliver.

Principles

How we work

01

Evidence over opinion

Every recommendation is backed by data. We use Bayesian probability analysis and Monte Carlo simulation, not benchmarks, not gut feel, not what worked for someone else.

02

Simplicity over complexity

Sophisticated analysis, simple output. Your pricing playbook should be immediately actionable, not a 100-page report that collects dust.

03

Alignment over transactions

We guarantee results because we only take engagements where the data supports improvement. If we can't help, we'll tell you upfront.

Ready to price with confidence?

Email me what your biggest pricing pains are. Reply within 24 hours, async, no call pressure. If the fit is there, I'll offer you a Founding Pilot slot.

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